MAZDA - CRAFTED IN JAPAN

For this campaign with Mazda Ireland, we collaborated with designer and broadcaster Brendan Courtney to create a poetic, design-led film rooted in Mazda’s Crafted in Japan ethos.

Shot in a natural, documentary style, the film explores the quiet details that inspire Brendan’s creative process — textures, materials, light, and movement — drawing subtle parallels between his approach to fashion and Mazda’s considered design. Rather than a traditional car advert, the piece lives as a reflective lifestyle portrait, where craft, balance, and connection take centre stage.